In the spring of 2011, Eric Norcross was retained by the
American Lung Association in New York to produce a
PSA for the ALA Walk in Battery Park, Manhattan.
Before completing the first video, the ALA returned and
had him create a PSA for the Walk in Rochester. These
PSA's appeared on ABC in New York and their affiliate in
Rochester, as well as on the ALA website.
On the production end, the use of still photographs and
narrative give these PSA's a timeless feel (nix the fact that
dates are mentioned). The voice talent who narrates these
videos is Marleigh Moscatel, a Westchester based voice
over artist with many years of experience in the field.
*Production Note: The Rochester PSA went to air in
upstate New York the day the final video was delivered via
FTP. This is an example of our fast turn around time.
American Lung Association in New York to produce a
PSA for the ALA Walk in Battery Park, Manhattan.
Before completing the first video, the ALA returned and
had him create a PSA for the Walk in Rochester. These
PSA's appeared on ABC in New York and their affiliate in
Rochester, as well as on the ALA website.
On the production end, the use of still photographs and
narrative give these PSA's a timeless feel (nix the fact that
dates are mentioned). The voice talent who narrates these
videos is Marleigh Moscatel, a Westchester based voice
over artist with many years of experience in the field.
*Production Note: The Rochester PSA went to air in
upstate New York the day the final video was delivered via
FTP. This is an example of our fast turn around time.
2011 Fight For Air Walk
Client: American Lung Association in New York
Production Company: Norcross Media, LLC
Director: Eric Norcross
Editor: Eric Norcross
Producer: Jan Major, Monica Keller
Production Company: Norcross Media, LLC
Director: Eric Norcross
Editor: Eric Norcross
Producer: Jan Major, Monica Keller
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